Soulful brews and heartfelt chats: Kyuukei’s founder on ditching the corporate world to build a haven for rest

By Claudia Chong January 24, 2025
Soulful brews and heartfelt chats: Kyuukei’s founder on ditching the corporate world to build a haven for rest
Photos: Abdul Rahim Anwar/HungryGoWhere
  • Kyuukei Coffee is a cosy coffee spot with two outlets — one at the new Kada lifestyle hub in Maxwell, and the other within Alexandra Village.
  • The cafes are run by Jonathan Teo, 29, who left a high-stress job in marketing to build a brand associated with tranquility. Kyuukei means “rest” in Japanese.
  • Kyuukei evolved from a coffee cart business, before opening a storefront in the heartlands. It also runs omakase events, where coffees are paired with desserts.

The owner of one of Singapore’s up-and-coming speciality coffee spots wasn’t always cut out to be a barista. Jonathan Teo’s earliest memory of the caffeinated drink was when he was simply trying to help his mother out. Seeing how exhausted she was one day, the then six-year-old heaped three tablespoons of Nescafe Gold instant coffee into a cup, topped it with water, and eagerly served it to her.

“She was horrified, of course,” he recalls, with a laugh. Yet, more than two decades later, Jonathan is now the boss of Kyuukei Coffee, which just opened its second outlet within a preserved heritage building at Maxwell.

Jonathan, 29, is no longer the child who innocently served frightful amounts of Nescafe to his tired mother. These days, he deftly concocts smooth lattes and fruity pour overs behind the counter, hopping out frequently to serve toasties and chat with customers.

Still, his philosophy of providing comfort to weary souls has persisted to this day. Kyuukei in Kyuukei Coffee means “rest” or “break” in Japanese. Many have been attracted to the cafe for its homely vibes, warm service, and iconic and Instagrammable cat logo.

Kyuukei Coffee
A sculpture of Kyuukei's cat mascot (left) and Jonathan's cat Fishball (right), the inspiration for the cafe's logo. Photos: Abdul Rahim Anwar/HungryGoWhere and Jonathan Teo

Jonathan based the logo on his cat Fishball Teo, an orange American Curl. In the past, whenever he worked from home, Jonathan would look up from his work to see Fishball curled up and napping peacefully — a vision that stayed with him, long after he left his hectic corporate life.

Fishball is listed on Kyuukei’s website as an honorary chairman. “I answer to him! He’s my boss,” Jonathan says. 

As it is, both bosses are excited at the recent change in provisions for pets, which allow more cafes to seat patrons and their furry friends outdoors.

“I’d love to mention that we’re pet-friendly at both our Bukit Merah and Maxwell stores,” he adds.

Seeking peace from within

Kyuukei Coffee
Kyuukei was envisioned as a restorative place. Photo: Abdul Rahim Anwar/HungryGoWhere

The idea of refuge was important to Jonathan when he entered the coffee business. Before Kyuukei, he had spent two years in marketing at an American biotech company, officially “at managerial level, but working at a director level”.

He would take 25 work trips a year, including five to six long-haul ones. As much as Jonathan loved the innovative nature of biotech, he was getting increasingly burnt out and disconnected.

During that time, the idea of having a coffee-cart side hustle took shape. It materialised in April 2023, at a friend’s wedding. “It was with my wife, and we did 400 cups of coffee in about three hours. It was a proverbial trial by fire,” says Jonathan.

A few months and more coffee carts later, Kyuukei in November 2023 opened a small storefront in the heartlands, just a five-minute walk from IKEA Alexandra. Wedged between a lighting appliance store and an industrial equipment supplier, Kyuukei stood out for its calm vibes and Japanese-inspired design — or as Jonathan once said, looking like a “Scandinavian kopitiam”.

Kyuukei Coffee
Kyuukei’s first cafe was a simple set-up near Alexandra Village Food Centre. Photo: Abdul Rahim Anwar/HungryGoWhere

Jonathan saw his old job at odds with fatherhood, which is just as well, because the day after Kyuukei’s launch, his son was born. He would close shop at 4pm, head home, and care for his newborn in the evening, to make sure his wife gets a full night’s sleep.

Kyuukei’s second outlet came just over a year later and is nearly double the size. The Maxwell setup, within the swanky new Kada lifestyle hub, is a cosy place tinged with nostalgia — it sits right next to Singapore’s oldest electric elevator, a nearly 100-year-old relic with creaky scissor gates.

Jonathan thinks “radical hospitality” sets Kyuukei apart, and it is easy to see why. The cafe’s staff seem to brim with a desire to get to know everyone who comes through the door.

“I think too often in Singapore, we’re just served our coffee and left alone,” says Jonathan.

Kyuukei Coffee
Kyuukei’s Maxwell outlet seats about 30 people and retains the cosy vibes of the first cafe. Photo: Abdul Rahim Anwar/HungryGoWhere

“It’s been lovely to get to know our patrons. A lot of regulars have gone on to become really good friends, who are so willing to just jump behind the bar and help out in the middle of a slam, asking for nothing in return,” he adds. “I was just talking to my wife about it. As much work as it’s been, it’s given so much back.”

Great bakes, better drinks

Sourcing and tasting coffees has been a great joy in Jonathan’s life. Last year, he roasted over 20 coffees for Kyuukei.

“I had a coffee from Kenya that my full-timer says is still the best Kenya she’s ever had,” he says, with a giddy grin. “And I remember writing in my notebook: ‘OMG. OMG. OOLONG.’ Because I tasted Oolong tea in that coffee. Lemon, roasted oolong and blackcurrant.”

Kyuukei Coffee
With the opening of the Maxwell location, Jonathan has been roasting beans late into the night to meet the new demand. Photo: Abdul Rahim Anwar/HungryGoWhere

The espresso beans at the two cafes tend to be rotated every two to three weeks. The usual coffee options are available, such as long black ($4.50 for hot, $5.50 for iced) and latte ($6.80 for hot, S$7.80 for iced at Maxwell; $5.50 for hot, $6.50 for iced at Bukit Merah). Some prices at the Maxwell store are higher due to greater rental costs in the city centre and the skyrocketing costs in coffee production, says Jonathan.

Kyuukei has an extensive filter coffee menu (from $8) as well, with beans rotated every quarter. We tried the decaffeinated Pink Bourbon variety from Colombia, which Jonathan says are the only beans they don’t roast themselves (decaf options are sourced from local roaster Kenntaroast).

Kyuukei Coffee
Kyuukei takes pride in its filter options. Photo: Abdul Rahim Anwar/HungryGoWhere

The cup was delightfully vibrant and sweet, with a complex flavour profile — perfect for non-coffee drinkers or those who are sufficiently caffeinated. The option is not currently on the menu, but will be included soon. Besides coffee, we think the hot matcha latte ($6) is underrated – earthy, rich and creamy, with no dull bitterness.

Kyuukei also offers a variety of pastries and sandwiches. The sweet standouts for us were the lemon olive oil cake ($4.50), which has a slight crisp to the crust and a velvety smooth mouthfeel from the fragrant oil, and the banana bread ($4.50), which won us over with its moist bouncy flesh and chewy fresh banana chunks.

Kyuukei Coffee
The gleam of the brisket’s juices drew us in. Photo: Abdul Rahim Anwar/HungryGoWhere

The priciest option on the menu was the brisket pesto toastie ($22). The bread itself was underwhelming, yet the combination of tender 20-hour smoked brisket topped with pesto and cheddar, together with the sweetness of caramelised onions and the slight bite of mustard, made for a fine experience. Jonathan swears you could eat the brisket even if you had no teeth.

The Kyuukei founder thinks a lot about the intersection of food and coffee. His first real coffee experience was at a cousin’s cafe in Brisbane years ago, where he was given a latte that reminded him of Nutella. “I didn’t know coffee could taste like that,” he says.

Now, Jonathan wants to recreate that experience by drawing parallels to things people understand. Every few months, Kyuukei runs an omakase event ($40 per person) where participants are served two coffees paired with dessert inspired by the coffees’ tasting notes.

Once, a Bali coffee with notes of chocolate and dried mango was paired with a chocolate tart with miso and togarashi (the Japanese chilli pepper) caramel.

Kyuukei Coffee
Kyuukei makes good work out of a cafe classic, banana bread. Photo: Abdul Rahim Anwar/HungryGoWhere

For now, though, the omakase events are on hold while Jonathan focuses on stabilising the Maxwell business. While Kyuukei associates itself with tranquility, it has also experienced sudden crowd surges where things get chaotic. Jonathan is considering a reservations-only system, though the impact on walk-in customers has to be assessed.

Kyuukei has also put out a call for part- and full-time baristas. The added talent could give Jonathan the bandwidth to be behind the bar less and become more of an ambassador for the cafe.

“It’s challenging, but it’s something that we’ll figure out,” he says. “I’d love to stick to the ethos of rest and wanting it to be a place of rest.”

For the latest eats, read about Otter & Pebbles, a new Japanese-inspired cafe in Novena, and speciality samgyetang restaurant Modu in Orchard

Kyuukei is on the GrabFood delivery service and offers free delivery (up to S$3 off) with GrabUnlimited.

Enjoy up to 50% off when you dine with GrabFood Dine out.

You can also book a ride to Kyuukei at Maxwell or Bukit Merah.

Kyuukei Coffee

Kada, 01-04, 5 Kadayanallur Street
Nearest MRT station: Maxwell
Open: Monday to Saturday (8am to 4pm)

121 Bukit Merah Lane 1, 01-06
Nearest MRT station: Queenstown
Open: Monday to Saturday (8am to 4pm)

Kada, 01-04, 5 Kadayanallur Street
Nearest MRT station: Maxwell
Open: Monday to Saturday (8am to 4pm)

121 Bukit Merah Lane 1, 01-06
Nearest MRT station: Queenstown
Open: Monday to Saturday (8am to 4pm)


Claudia Chong

Claudia Chong

Author

Nothing excites Claudia more than a good story well told. With a versatile portfolio spanning the worlds of finance, culture, technology, and science, she is always on the hunt for the next hidden narrative.

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