Chagee Pagoda House is the tea brand’s first heritage outlet in Chinatown, along with a dedicated retail space
If you’ve been to Chinatown lately, you may have noticed Chagee’s newest and first heritage outlet to date: Chagee Pagoda House.
It officially opens its doors to the public tomorrow (October 31) and the launch will be celebrated with a three-day event that runs through the weekend, until November 2.
You can enjoy one-for-one large drinks and stand a chance to win enticing prizes, including tech gadgets and limited-edition Chagee merchandise.
Chagee Pagoda House also marks the well-loved tea brand’s first-ever retail concept, featuring a curated selection of Singapore-exclusive collectibles, lifestyle products, as well as outlet-only merchandise.
Drawing inspiration from the traditional teahouses that used to thrive in Chinatown, the new outpost along Pagoda Street pays homage to the heritage neighbourhood’s enduring charm, while embracing modern sensibilities.
One highlight is the striking hand-painted mural by local creative collective Tell Your Children, which captures the area’s vibrancy and close-knit bonds of its community across generations.
Inside, gentle lighting, timber finishes, and patterned tiles — reinterpreted with a contemporary touch — create a cosy and serene escape from Chinatown’s lively hubbub.
With both indoor and al fresco seating, Chagee Pagoda House invites guests and visitors to slow down, savour the moment, and reconnect over tea — much like the teahouses that once dotted the area.
First retail space at Chagee Pagoda House
While there’re no new additions to the beverage menu just yet, Chagee Pagoda House introduces an all-new range of merchandise, featuring a mix of regular and outlet-exclusive items.
Whether you’re a local or visiting tourist, you’ll likely find something practical for daily use — or even the perfect gift to bring home.
A standout is the Pagoda House-exclusive collection designed in collaboration with Tell Your Children, the brand behind the mural just outside.
Sporting a timeless blue-and-off-white palette, the range is effortlessly versatile and fits any wardrobe.
It includes the Pagoda House oversized tee (S$39.90), heritage embroidered cap (S$29.90), and socks (S$15.90) bearing the brand’s motifs.
Also making its debut is a series of brand-new tumblers (from S$35.90), dressed in Chagee’s signature hues of dark blues and whites, and adorned with subtle oriental motifs.
With its thoughtful designs and functional appeal, the retail space makes for a delightful browse while you wait for your drinks — and might tempt you to leave with more than your usual cuppa.
Upcoming sneak peeks
That’s not all: Chagee Pagoda House is set to keep things buzzing with a line-up of cultural programmes in the works.
Starting this November, the store will host traditional palm-reading sessions, calligraphy workshops by local artists, Nanyang-inspired conversational cards on tables, and even guided photo walks through Chinatown.
Each activity serves as a heartfelt tribute to the neighbourhood’s storied past, adding a deeper layer of cultural connection to the Chagee Pagoda House experience.
So the next time you’re in the Chinatown area, step inside, take a seat, and while away the afternoon over a comforting cup of tea!
This was a hosted tasting.
For more ideas on what to eat, check out the new Coach Restaurant at Jewel Changi Airport and CBD’s new lunch spot with drool-worthy handrolls.
Tues 9am - 10.30pm
Wed 9am - 10.30pm
Thurs 9am - 10.30pm
Fri 9am - 10.30pm
Sat 9am - 10.30pm
Sun 9am - 10.30pm
- Chinatown
- Maxwell
Shannon has the taste buds of a grandmother and perpetually struggles with a food coma.
Read more stories from this writer.
