McDonald’s & Hello Kitty team up for CNY with Prosperity burger & collectible plushies

By Evan Mua January 19, 2024
McDonald’s & Hello Kitty team up for CNY with Prosperity burger & collectible plushies
McDonalds and Hello Kitty team up for the biggest crossover of the year! Photos: McDonald's Singapore

Hello Kitty lovers, we’re starting off 2024 strong: McDonald’s and Hello Kitty are teaming up for something special!

In case you missed it, McDonald’s Singapore has just teased an upcoming collaboration with everyone’s beloved cartoon cat on their social media channels.

If you’re wondering when it’ll drop, mark your calendars: The McDonald’s and Hello Kitty collaboration will be coming our way on Jan 25!

While the social media posts were careful not to fully divulge details, more discerning fans have made some smart guesses.

The timely tease, set on a red background with motifs done in a Chinese New Year (CNY) style, has brought up comparisons with the already-viral limited-time specials in countries such as Thailand and Hong Kong.

Commemorating Hello Kitty’s 50th anniversary and celebrating Chinese New Year, the collaboration with McDonald’s in those countries includes a set of limited-edition merch.

This includes a McDonald’s x Hello Kitty tote bag and even a crystal Mahjong set trimmed with adorable Hello Kitty motifs — perfect for those who want to huat for CNY! We can only hope that we’ll see similar items when the collab finally drops in Singapore.

Not just that, it also sees McDonald’s creating Hello Kitty-exclusive packaging as part of the limited-time menu. What are the items you ask?

In both countries, the collaboration also heralded the return of the Twister fries and ever-popular Prosperity burger, along with new limited-time desserts.

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It's the Prosperity burger, just like fans predicted. Photo: McDonald's Singapore

And, well… It’s not really CNY in Singapore without the Prosperity burger is it? 

But it could be anyone’s guess what will be on the menu or what merch will be available — watch this space for the official announcement when the cat is finally out of the bag to find out the full details!

The cat is out of the bag

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Huat ah! You know CNY is here when the Prosperity burger rolls out. Photo: McDonald's Singapore

Update: The details for the collaboration are out! The CNY McDonald’s x Hello Kitty limited-time menu sees the return of the iconic Twister fries (from S$4.70 a la carte) and Prosperity burger (from S$6.60 a la carte).

They will be available for a limited time from Jan 25 onwards with options for chicken or beef and single or double patties. For those unfamiliar, it’s a yearly CNY staple featuring a juicy patty that comes slathered in rich black pepper sauce and finished with a heaping of crunchy onions.

Alongside the Prosperity burger and Twister fries, there will also be two specials: the pink guava McFizz (from S$4) and new pineapple pie (from S$1.80).

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Here's a totally different way to lo hei. Photo: McDonald's Singapore

That’s just the tip of the iceberg, as McDonald’s also brings back the limited-time favourites of prawn-paste-loaded Ha! chicken drumlets (from S$3.40), pineapple coconut frappe (from S$4.70) and nostalgic kueh bangkit soft-serve (from S$1.20).

Some of these specials will feature in the indulgent Prosperity family bundle (S$38.80), which consists of two Prosperity single burger Extra Value Meals, two McSpicy extra value meals, two pineapple pies and two Ha! chicken drumlets. The perfect way to welcome the dragon year.

McDonald’s is also offering a quirky lo hei bundle (S$25), which is a jumble of 20pcs chicken McNuggets, four large Twister fries and four Ha! chicken drumlets as a cheeky alternative to the classic lo hei. It will be available until Jan 28.

Exclusive Hello Kitty merch

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McDonald's and Hello Kitty plushies are back once again, watch out for queues! Photo: McDonald's Singapore

Besides the Prosperity burger, McDonald’s and Hello Kitty will be teaming up for something big, bringing back the iconic Hello Kitty plushies as part of the 50th anniversary exclusive plush collection.

Those old enough would remember the queues and pandemonium over these collectibles, so watch out for the crowds from Feb 15 onward, with the collection available in four unique sets:

Set 1: 50th Anniversary & McD Crew (available from 15 Feb, 11am)
Set 2: Matsuri & Marine (available from 19 Feb, 11am)
Set 3: Standard & Strawberry Bear (available from 22 Feb, 11am)
Set 4: Teddy Bear & Mermaid (available from 26 Feb, 11am)

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There will be cute Hello Kitty red packets too! Photo: McDonald's Singapore

Don’t worry, they are limited to a maximum of 2 units per customer this time. Everyone gets a shot at S$9.90 per set with every purchase of an Extra Value Meal, Feast, 2x Value Meal or family meal in a single transaction.

To cap it all off, the McDonald’s and Hello Kitty collab will also come with red packets that can be gotten as a set with three distinctive designs. It will be available with every purchase of the Prosperity feast, while stocks last.

For more ideas on what to eat, read our stories on the newest spots you have to check out and must-try hotspots when you go cafe-hopping at JB!

McDonald’s is on the GrabFood delivery service and offers free delivery (up to S$3 off) with GrabUnlimited. 

Do explore the new GrabFood Dine-in service for awesome deals.

You can also book a ride to snag the McDonald’s x Hello Kitty collab when it drops!

McDonald’s

Multiple stores islandwide
Open: Operating hours vary across outlets

Multiple stores islandwide
Open: Operating hours vary across outlets


Evan Mua

Author

Evan started off writing about food on Instagram, before joining outlets such as Buro and Confirm Good to pursue his passion. His best work usually comes after his first whisky shot in the morning.

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